Success Stories

big data application case study

Infomart Reinvents its Business for Big Data with Infochimps

Over the past ten years, the media business has been turned on its head. The general shift from print to digital (and increasingly free) sources has challenged the traditional revenue model. To make matters even more complicated, the advent of social media has added a multitude of layers of interaction to digital content, making the task of determining how target audiences are responding to brand initiatives incredibly complex.

Learn how Infomart, Canada’s leading media consultancy of 25 years,  reinvented  their business by transforming a legacy app with Infochimps Cloud for Big Data.