Advertising--Estimated Expenditures by Medium: 1950 to 2006

Added By Infochimps

The Statistical Abstract files are distributed by the US Census Department as Microsoft Excel files. These files have data mixed with notes and references, multiple tables per sheet, and, worst of all, the table headers are not easily matched to their rows and columns.

A few files had extraneous characters in the title. These were corrected to be consistent. A few files have a sheet of crufty gibberish in the first slot. The sheet order was shuffled but no data were changed.

The tables that were changed (this is table 1251):

0166 0257 0362 0429 0445 0446 0459 0461 0462 0464 0465 0466 0467
0469 0479 0480 0481 0482 0483 0484 0485 0486 0487 0559 0628 0629
1144 1227 1231

This dataset consists of a table of 41 rows and 19 columns.

In millions of dollars (129,590 represents $129,590,000,000). See source for definitions of types of advertising


  1. Preliminary data.
  2. Prior to 2000, represents only “outdoor” billboards.
    Beginning 2000 includes other forms of outdoor advertising
    (i.e. transportation vehicles, bus shelters, telephone kiosks, etc.)
    previously covered under “Miscellaneous.”
  3. Excludes search revenue.
  4. Beginning 2000, part of miscellaneous now included under
    “Out of home” advertising. See footnote 2.


Public Domain (Government Work)

This dataset was prepared by the government and is therefore in the public domain. There are no restrictions upon its use.